Soft2Bet's MEGA Shortlisted for Product Innovation of the Year at Global Gaming Awards Americas 2025
August 14, 2025
How Soft2Bet’s Innovation and Gamification Strategy Drives Long-Term Success in iGaming
August 8, 2025
Soft2Bet’s Brand ToonieBet Named An Official Sports Betting and Casino Partner of the Canadian Football League
July 9, 2025

They are The LEaders

The leadership team drives the company's success, directs the strategy, and leads the people

Of the industry

Uri Poliavich
Founder and Chief Executive Officer
Max Portelli
Chief Financial Officer
Oksana Tsyhankova
Chief marketing officer
Julia Poliavich
Treasury and Finance
Yoel Zuckerberg
Chief product officer
David Yatom Hay
GENERAL COUNSEL
Oleksii Zhytnik
Executive director
Martin Collins
Chief business development officer
We give freedom and responsibility
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12 open positions