PR Department

PR Director

Cyprus

Full-time

Soft2Bet is a rapidly growing and dynamic casino and sportsbook B2B platform provider and operator. We offer a full range of Tech and Gaming solutions, turning our partners’ concepts into reality! Founded in 2016, the company has expanded into an international team with offices in Cyprus and Malta.

As we ambitiously expand our operations, we are seeking a seasoned, passionate and dynamic PR Director who will take full ownership of our company's global image. In this role, you will strategically plan the expansion of the company's new products and drive the growth through innovative public relations initiatives.

If you've been waiting for the opportunity to leverage your experience and unleash your full potential, this role is definitely for you.

Requirements

Proven senior PR experience, preferably in iGaming / Tech / E-commerce / Agencies
Solid managerial experience
BSc/BA in PR, communications, journalism or similar relevant field
Deep understanding of the global media landscape, with a keen eye for innovation
Excellent communication, presentation and leadership skills
Outstanding organizational and time management skills
Aptitude in presentation and public speaking
Attention to details

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Duties and Responsibilities

Collaborate with leadership to develop and execute a comprehensive global strategy, including PR, social media, brand marketing, and communications
Develop tailored communication plan to support company priorities, maximizing positive exposure and enhancing brand awareness in core and growth markets
Coordinate all public relations & marketing activities
Develop and implement PR policies and procedures
Monitor, analyze, and communicate PR results on a regular basis.
Leverage existing media relationships and cultivate new contacts within business and industry media
Ensure smooth functioning and productivity of the PR team
Develop and implement crisis communications advice and media strategy, if needed

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We offer excellent benefits

Unique opportunity to influence the strategic trajectory of one of the industry's fastest-growing companies and lead high-profile initiatives.
Highly competitive compensation package.
Comprehensive employment and relocation benefits with top-notch assistance provided for the employees and family members.
Wellness and healthcare benefits, 24 days of annual vacation, on-site dining options, convenient office.

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PR Director

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